It is very important to analyze a website’s SEO and its performance with respect to organic traffic before making it a successful long-term candidate for search engines. SEO analysis is also a valuable skill set for an SEO expert dealing with clients or a small business owner who wants to increase their online presence. More…
Backlinks are the actual backbone of any search engine optimization (SEO): They are links from one website to another and tell search engines like Google that the linked content is credible and worth it. Such competitive improvements make backlinks a huge ranking factor in the digital landscape, as important as SEO itself for just about…
When we talk about off-page SEO, also known as off-site SEO, it refers to all the activities performed outside your website to boost your ranking in search engines. Unlike on-page search engine optimization, which includes using the internal part of the website, for example, content and HTML structure, off-page optimization deals with the authority, trustworthiness,…
Search engine optimization (SEO) is the lifeblood of each successful online marketing strategy. Of all the different disciplines, on-page SEO is probably the most controllable and the most powerful for improving the visibility of a website. This article contains a complete guide on the principles of on-page SEO, step-by-step methods, and advanced techniques that you…
In the realm of digital marketing, tracking and analysis tools for social networking sites are undoubtedly a key element. These programs allow a business and social media manager to monitor, measure and engage in online social networks. For the enhancing skill set of the learners studying social media marketing certification programs, the utility of these…
They say globalization has changed the way businesses do their business as well and that international marketing has become a strategy that any company which hopes to succeed in the present day needs to employ. In this detailed overview, I have covered all aspects of global marketing starting from global marketing definition, strategies, examples and…
Any effective strategy for managing a business would certainly include a formulated marketing plan. This is very pertinent given that the world today, probably more than ever before, revolves around technology and the internet. Be a social media marketer, a business person of any nature, or a proud owner of an aspiring digital marketing company,…
Facebook is a very significant tool in this digital age especially for businesses, influencers, and marketers in general. For students wishing to develop a career in social networks marketing, Firstly search on google how to post on facebook. Facebook posting pattern and the general usage of it comes as an added advantage. This post shall…
With the increased advent of technology, particularly the internet, every one of us knows what SEO is, and its relevance, especially to those seeking to establish a mark in the internet landscape, cannot be downplayed. Be it a learner trying to grasp the concept or an owner of a local business aiming to enhance the…
This paper explores the fundamentals of content marketing and its related strategies as well as careers available and how businesses can utilize digital marketing solutions to their advantage. Understanding The Power of Content Marketing In the present day, where the primary focus is on digital aspects, the marketing of contents has become integral in the…
